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Jon Scott

Creative Director

  • Work
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Barclays brand guidelines

Part of Landor & Fitch design team responsible for developing Barclays brand identity guidelines.

City Sprint Brand development

Uniflora identity

A symbol of art for boutique Indian florist.

Uniflora were looking to change their identity to reflect attract a growing upmarket client base. The symbol of the Lotus flower was chosen as it occupies a unique position in the art and mythology of ancient India and has been an auspicious symbol of Indian culture.

Piachara identity

An identity for online jewellery company

Taking the letter P from the name Piachara, a modern monogram expressing the theme of special partnership is formed into a jewel like mark.

Thesis website

A new responsive website for asset management company

Thesis Asset Management were looking to help create a more accessible and responsive website that was mobile and tablet friendly.  The task was set to transfer their current site to Wordpress as well as enhance the design and create a content management system.

By improving the navigation and re-designing key features, the site is now more dynamic, interactive and user friendly. We are also working with Thesis on their SEO helping to increase traffic to their new and improved site.

Flag Partners identity

A new identity for independent insurance recovery specialist.

Flag Partners are a team of senior insurance and accounting experts, specialising solely in insurance recovery for companies in liquidation or administration. 

Flag Partners asked for help to better communicate their positioning and services.

Insurance recovery for companies in administration and liquidation can be a complex business. It often involves negotiating with numerous intermediaries, insurance companies and advisors. Flag Partners take all those complexities away, dealing with all the interested parties on the clients behalf.

The identity system applied across website and marketing material, tipping its hat to the language of nautical flags, provides a straightforward graphic language communicating how Flag Partners help clients navigate the complexities of insurance recovery through a simple and clear process. 

The ‘F’ monogram provides the building blocks for illustrations, bringing communications to life.

Barclays brand guidelines

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Uniflora identity

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Piachara identity

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Thesis website

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Flag Partners identity

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